The latest vehicle registration numbers verify that the Audi A4 is Germany's most successful premium automobile. No other model in the premium segment surpassed the 98,714 A4 models registered last year. The Audi A6 also topped its segment with 45,304 registrations. The second generation of the Audi TT design icon was registered 10,630 times in Germany – making it the most successful sports car in Germany in 2008. AUDI AG was able to expand its market share on the domestic German market to 8.1 percent – an increase of 0.8 percent. In Western Europe, Audi boosted its market share by 0.4 points to 4.8 percent: No other premium brand succeeded in strengthening its market position this significantly. "Audi is presently experiencing stronger growth than any other premium brand in the region – and thanks to new models we will maintain this dynamism," says Rupert Stadler, Chairman of the Board of Management of AUDI AG. "In a difficult market environment, we want to further expand our market share in Germany and Western Europe." |
Saturday, January 24, 2009
Audi A4 - Germany’s most successful premium model in 2008
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